Sunday, 15 October 2017

Audience Research - Short Film Format



When Considering the audience for my film I first looked at the short film format and the audience that its specifically attracts.

The short film is not often produced to make a financial gain. Instead they are designed as more artistic pieces and are submitted to various film awards to allow certain filmmakers to gain notoriety.

Below is an example of the awards short films can win. All the awards below were awarded to the short film Curfew



As you can see there is a massive variety of film festivals around the world ranging from area specific competitions such as the  also due

The film below has won several awards and this is how it would have gained its popularity rather than through traditional means such as online advertising campaigns


Because of these unusual pathways often the films focus on more niche subject matter as they do not need to turn a profit and this can be seen in the personal nature of my film as it focuses on issues that I have struggled with in the past but that the majority of a population might not be interested in. It is this unique appeal that initially drew me to choose to create a short film rather than a trailer as part of my coursework


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